I toyed around with chatGPT last week (who hasn’t!). It was time to map out my content plan for the next 90 days, and I felt stuck in the sand-pit of Australian summer torpor. After reading a wordstorm of articles about chatGPT over the last few weeks, I wondered...
Expert copywriter and coach Belinda Weaver, from Copywrite Matters, recently invited me onto her YouTube channel to talk about how to make the content creation process easier and quicker. Because let’s be honest, who doesn’t get stuck or procrastinate from time to...
And how to use my secret “throw-it-all-at-the-wall-and-see-what-sticks” technique As I sat down to write about creating powerful blog headlines, I realised I’d better get the headline to this one as exceptional as possible, right? Except, there is no ‘right’ answer to...
What the blazes are Sparticles? In the realm of content creation, Sparticles are a great way to create content in just seven minutes if you’re short on time, inspiration or inclination. You record yourself talking and soon afterwards receiving a glorious piece of...
You’re catching up with a friend over coffee and they ask how business is going. You tell them about your upcoming new launch. They ask a couple of questions and with great enthusiasm you give them a brief run down. They’re impressed. You wish you’d recorded what you...