And how to use my secret “throw-it-all-at-the-wall-and-see-what-sticks” technique As I sat down to write about creating powerful blog headlines, I realised I’d better get the headline to this one as exceptional as possible, right? Except, there is no ‘right’ answer to...
I admit I was in denial about SEO when I started writing professionally. I had zero SEO insights. In those early days, I was a ‘pen for hire’. Tell me what you wanted, and I wrote it. I had a loose understanding of search engine optimisation (SEO) but left it...
Audio recordings have become a great way to create content. They can save time in formulating and expressing ideas, especially if you’re not a confident writer. It’s satisfying to spit out an audio transcript after a talking session filled with rich insights. Don’t be...
Photo by Vicko Mozara on Unsplash How are your writing plans going this year? Are you on track? Here, it’s the summer break and today the children are fighting again. This familiar pattern follows the end of most school terms. I start off with big plans...
Photo by Michael Lai on Unsplash Ever called yourself a writer, but you never pick up a pen? Ever dreamt up an epic story you’d have written, if only you weren’t so busy at work? Conversely, maybe you’ve never called yourself a writer, even though you...
